SEAGRASS REALM: BM&P

Live Experience, Brand & Environmental design

ROLE

Lead Designer

 

DELIVERABLES

Brand design
Stickers
Office materials
Business cards
Name tags
Onboarding handbook
Newspaper articles

 

Magazine covers & articles
Ad pieces
Posters
Faux wall 
Decor

OVERVIEW

Seagrass REALMs (Real-life, Experiential, Adaptive, Learning, Modules), are fully immersive, escape-room style experiential learning designed for personal and professional development. Each REALM is customized to fit each group’s unique goals and needs.

Brick, Mortar & Pastel (BM&P) is a high-pressure immersive REALM that places participants inside a fictional law firm working to rebuild its reputation, attract high-value clients, and regain public trust. Acting as new hires, teams must evaluate prospective clients, investigate a potential merger, and deliver a persuasive pitch—revealing how effectively they communicate, adapt, and collaborate under pressure.

CREATIVE CONCEPT

The creative direction was inspired by the idea of a modern, celebrity-level law firm—sleek, elevated, and effortlessly luxurious. A cool-toned neutral palette, light-filled office environment, and refined architectural details established a sophisticated foundation, while carefully introduced color added energy and visual interest without compromising the firm’s polished, high-end aesthetic.